Magic Playbook is dedicated to keeping the spark of imagination alive through creative, screen-free play experiences. With a monthly subscription of activity books and a wide array of products designed to inspire, Magic Playbook helps children explore, create, and immerse themselves in worlds of pretend play.
As the lead designer for Magic Playbook, I’ve had the privilege of bringing these imaginative concepts to life. From the monthly activity books to interactive kits with fun themes like library and pasta bistro, I design each product and piece of packaging with a focus on engaging, thoughtful design that enhances the joy of play. The product range includes everything from watercolor paint books and dress-a-doll notepads to fabric play scenes and washi tape sticker rolls—each one crafted with care to fuel creativity and turn everyday moments into extraordinary adventures.
PRODUCT DESIGN & PACKAGING
MAGIC PLAYBOOK
